Blue Shirts By Le Coq Sportif & Thomas Cook
Manchester City has officially unveiled their new home and away shirts for the 2008/2009 season.
The home shirt will be a distinctive blue, complete with a white blaze across the left-hand shoulder, while the away top will be solely black and red.
Taking into account the new deal, this means the travel company has sponsored Manchester City for six years.
Chief executive of Thomas Cook Manny Fontenla-Novoa said...
'We are delighted to continue our relationship with Manchester City as it builds on our position as one of the UK's best known brands.'
'This sponsorship agreement is a key part of our marketing strategy and a testament to the success of our partnership has been the establishment of Thomas Cook Sport as one of the leading sports tour operator in the UK.'
According to the official Manchester City website..
'This year's strips are a return to tradition, with a home kit of sky blue and white and the popular red and black stripes for the away shirt, first introduced by Malcolm Allison in 1968 and worn for many of the Club's victorious domestic and European cup campaigns of the late 60s and early 70s.'
The new strip has its first outing on 9 August when Manchester City play AC Milan at the City of Manchester Stadium.