Gary cook has today delivered one of his longest talks about Manchester City and what the fans should expect in the future. The New owners have already shown their intent by signing Robinho for a British record fee.
Gary Cook told the Official website:
'In ten years from now I know that this club will be one of the biggest in the world. I have no doubt about that at all".
'We are going to step through some challenges and twists and turns along the way but ultimately everybody in this club, including the owners, believes that the vision is the important part of what we are trying to achieve and worrying about a result here and there over the past couple of weeks - while disheartening and not to plan - is not the thing that we will live and die by"
Cook also went on to talk about future signings and emphasizes the importance of not naming any possible players who catch their eyes.
Over the next few years, fans will see world superstars who want to be at Manchester City but their characteristics have to suit this club and they have to be willing to help take us on this exciting journey.
'What we don't want to do is pay an inordinate amount of money just to have a name on our books. They have to want to help City move forward.'
'There is a Manchester City effect out in the market place and you have to deal with it,' he declared. 'The speculation affects our ability to do business. To bring the fans great football we have to bring them great footballers but I will not waste funds doing that.
"To maintain the integrity of other clubs and the individuals I am not going to reveal any names but we clearly have targets we know the areas that we want to focus on,'
Gary Cook also went on to talk about the effect Robinho has and what success we the fans can expect in the future.
'His effect on this club has been astonishing,' declared the executive chairman. 'He has what I call a `Halo' effect on the youngsters who get a lift by training alongside him. He has integrated well and sets a good example. Those are the type of players we want at the club.'
'We want to meet Mark Hughes' needs because he needs the tools to bring success to Manchester City.
'While he has a good portion of those tools already, we look to add to that to help him in key situations. We will be active.
'We have changed the way we look for players and Mark and I have been working on this for some 60 days now and I am sure there will be surprises.
'Mark has a clear plan of what he is looking for and as I have said before it is built around the character that is required and the type of players in the team.
'Where they come from is not the most important part the equation, it is whether they are the right type of player, do they have the relevant experience, and can they adjust to the Premier League? They have to tick all those boxes. That is what Mark talks to me about.
'We are looking to have a balance in the side. The key component is that our Academy continues to add value to the future. We will continue to invest in the Academy and its players because it has been so fruitful in the past.
'There is also the search for young international talent that will go on and help develop the club.
'Making predictions would be unfair to the fans because this business has so many twists and turns but we want to meet the fans' expectations.
I`m happy with what Cook has said and fills me with great confidence, but I swear he has said everything before and take a look at us at the minute. Ok ten years down the line we may well be the biggest club, but we won`t be if we can`t beat the likes of Wigan and Everton and Hull.
January will be Mark Hughes`s chance to shine. It does not look like we will get Diarra, but it will defiantly be interesting to who he brings in.