Vital Football

Latest Manchester City News

What Does Third Really Mean?

What Does Third Really Mean?

City fans around the world will be lauding the Blues` dramatic clinching of third place and an automatic Champions League spot. It`s not just the dangerous qualifier that we avoided, but the chance to bring in players early doors through the knowledge that we are securely in the group stages.

While this is a perfectly reasonable train of thought, it is not the quality of players that City will now be able to bring in that is the important factor here, but the sponsorship deals.

The negotiation platform that City now find themselves in is vastly superior to the one had we finished fourth. Sponsors that might well have deemed the risk to be too high due to our potential exit in the qualifier will now be joining the queue to put their high profile brand on our high profile club.

By now, pretty much every fan is well acquainted with the new Financial Fair Play (FFP) regulations; the ones that were designed to keep the top clubs at the top and the bottom ones at the bottom. Not really 'fair play` at all then.

With losses of around £110m last year, a Champions League spot was vital this season as it would bring in around £30m just by being in it. Add to that the commercial opportunities and match day revenue and we are looking at a figure of around £50m.

That still leaves us with a shortfall of £60m, a void likely to be filled by the stadium naming rights and player sales. Any remaining money is likely to be reinvested into the squad in an effort to topple United from the summit of the Premier League.

As it stands, this model in not entirely sustainable as we have a vast wage bill to cover every year and won`t be offloading as many players. What it does do, is buy us enough time for the Eastlands redevelopment to come into fruition.

With revenue coming in from a host of commercial ventures, as well as increased sponsorship, a lower wage bill and the all important Champions League money, City are well set to face the FFP regulations head on.

Win FREE pizza with Vital Football!
Select your team and get 50% off if they score twice.
www.papajohns.co.uk/football



Click here to join in the debate on the club forum.

Writer:Lincolnsmariner
Date:Wednesday May 25 2011
Time: 7:22PM

Comments

0
If you think you can balance the books by selling players and naming rights for your stadium, you've been breathing in too much of that Moss Side air. Having said that, you could threaten to call it the Giggsy **** Palace, and you might get a shed load of money not to. Pip pip.
lordjohnny
25/05/2011 21:16:00
0
It means we are now dining at Europe's top table and it is our turn to reap the benefits that have been monopolised by 4 clubs in the Premier League for far too long. Man City have no need at all for concern regarding these impending FFP rules as they are well on course to achieving, and perhaps even surpassing the requirements needed to comply with the rules. Good article Eighth.
Bluedub
25/05/2011 21:20:00
0
3rd means you're the 2nd loser is all.
TheFamousNo7
25/05/2011 21:27:00
0
""3rd means you're the 2nd loser is all."" Your sig shows you are a James MIlner fan so why are you coming out with comments like this???
Doody
25/05/2011 21:58:00
0
Nice one Doody - PMSL! Does anyone think that a businessman who has amassed a £500billion fortune (and manages it extremely well) could be caught out by a regulation as clear and obvious as FFP? Do me a favour! I think perrhaps it might be just about time for all our jealous rivals and worried neighbours to STFU about the whole issue - IT AIN'T GONNA HAPPEN.
fifthcolumnblue
25/05/2011 22:23:00
0
Third (technically 2nd same points as Chelsea) means we are on the right track.
adtilson
25/05/2011 22:26:00
0
It means you'll be competing with the best teams in Europe to garner a respectable CL finish (at least QF), all the while fighting Arsenal, Liverpool & Spurs to maintain your top-4 position in the PL. To fail at either would be considered unacceptable and surely lead to a managerial change, thus throwing the club into Chelsea-esque chaos. That's all. No pressure there, right?
Teddy_KGB
25/05/2011 22:29:00
0
We made 55m from Premier League TV revenue alone this season, add Champions League to that and we should be raking TV money in. Never seen so many of our games televised as this season, in fact from the entire season there was only one game inaccessible to City fans on TV/internet, West Brom in the Carling Cup when we practically played our youth team. Once the redevelopment of land around the stadium takes place and income begins to generate from that, all that will count too.
StuMCFC
25/05/2011 22:36:00
0
Excellent article. Some rags are still deludely clinging to the old arrogant smugness but it's fading fast in many Home Counties strongholds. The Glazers are being panicked into piling on more debt for Taggarts last cash splash. City finishing level points with second place is nothing far short of a horror story for the swamp to stomach. For us, guaranteed group stage football is manna from heaven.
Johnny Baguette
26/05/2011 02:15:00
0
i've been a man city for for god knows how many years, i've been to the likes of port vale and wallsall away and to be playing in the champs league next season is mind blowing. i could not care less what fans from other teams are saying about city, for me they can sit back on a tuesday and wednesday nights watching the blues make there assault against the best teams in the world and have a *****. i simply DO NOT GIVE A MONKEYS.
future-champs
26/05/2011 11:48:00
Page 1/2
  1. 1
  2. 2

Login to post a comment

Recent Manchester City Articles

(Video) The Real Madrid Bernabeu Experience

Approximately 3,900 Manchester City supporters, as from today, Tuesday 3 May 2016 and who have official tickets for the Bernabeu Stadium, begin to descend on Madrid ahead of...

Video:One Game Away From Destiny - Manchester City

City travel to the second leg of their Champions League semi-final against Real Madrid on the back of another dreadful serving of disjointed, disheartening and frankly shameful...

Who Will City Face In 2016/17 (3/5/16)

With less than a handful of games remaining in the 2015/16 campaign, some promotions and relegations in the football pyramid are already known.

Real Madrid v Man City Live Streams & TV Coverage

Manchester City travel to the Santiago Bernabeu Stadium to take on the mighty Real Madrid in the Champions League semi-final second leg tomorrow night. Where will you be watching?

Archived VMC Articles

VMC articles from
As featured on NewsNow: Real Madrid news
Real Madrid News 24/7  

Site Journalists

Tudor
Editor email
Profile
Johnny Baguette
no email
Profile
Pedmachine
no email
Profile
Sedgie
no email
Profile
Skoorb
no email
Profile

Current Poll (see more polls)

If City reach the CL Final how will they do it?
Suggested By: Tudor
In 90 minutes49%
In extra time5%
On penalties10%
Real Madrid will win36%
ScoopDragon Premier League Network Sites

League Table

# Team P W D L Pts. GD
C Leicester City 36 22 11 3 77 30
2 Spurs 36 19 13 4 70 39
3 Arsenal 36 19 10 7 67 25
4 Man City 36 19 7 10 64 30
5 Man Utd 35 17 9 9 60 12
6 West Ham 35 15 14 6 59 17
7 Southampton 36 16 9 11 57 14
8 Liverpool 35 15 10 10 55 11
9 Chelsea 35 12 12 11 48 7
10 Stoke 36 13 9 14 48 -14
11 Everton 35 10 14 11 44 6
12 Watford 35 12 8 15 44 -6
13 Swansea 36 11 10 15 43 -13
14 WBA 36 10 11 15 41 -14
15 AFC Bournemouth 36 11 8 17 41 -20
16 Crystal Palace 36 10 9 17 39 -10
17 Newcastle 36 8 9 19 33 -25
18 Sunderland 35 7 11 17 32 -18
19 Norwich 35 8 7 20 31 -26
R Aston Villa 36 3 7 26 16 -45
Latest F1 News
Latest Vital Boxing News

Recent Manchester City Results (view all)

Manchester City Fixtures (view all)

May 8 2016 4:00PM : Arsenal (H)
Barclays Premier League
May 15 2016 3:00PM : Swansea City (a)
Barclays Premier League

Vital Members League Table

RankNamePoints
1.Colin Is The King49
2.fifthcolumnblue35
3.Skoorb30
4.Tudor28
5.kennyclementstache22
6.Buzz Lightyear20
7.Bluedub16
8.seac16
9.CITYBOY100012
10.cityman516